The New Zealand Sock Company

Originating a a family business and with three generations of the Sparrow family working for the company, looking after our staff and customers is paramount. We all work as one big family and are passionate about our socks.
Quality is an important aspect and we have invested carefully in technology and research to ensure that we produce product to our high quality standards. In 2007 we introduced the latest Italian Sangiacomo machines which provide highly sophisticated technology and efficiency to our plant. Specialising in New Zealand made Merino socks, we also work with some high tech fibres including mixing wool with SeaCell®, COOLMAX™, Isolwool® and Thermastat®. The result is an excellent range of quality products to suit most customer requirements.